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When shopping auto insurance companies, you need to go a lot farther than just looking for the company with the lowest rates. While a company with low rates may be affordable, it won't matter if they're unable to fulfill the promises made in your policy.
One of the best ways to make sure that the company you choose is financially able to shoulder the burden of your potential claims is to look at their A.M. Best rating. A.M. Best is a company that analyzes insurance company financials and rates the companies based on their financial stability. In general, when you're looking for auto insurance companies, you should look for an A.M. Best rating or A or better.
Keep in mind that insurance companies are rated frequently, so you should keep an eye your auto insurance company's rating throughout the years--don't just assume that once a company is rated an A it will always remain an A.